SEO Group Course

I speak to many clients and one thing they always comment on is their appreciation for my transparency and helping them understand the basics of SEO. It doesn’t mean they actually do the work or implement any tactics themselves, but it does help them understand why I make decisions and how they work. The interesting part for me is they actively have to look at their business and communications, sometimes for the first time since launching their website.

This to me, is a main reason why I love SEO; it is not just a tool for getting customers, but a way to think about your business from their perspective, understand the type of content they prefer and think in their mindset.

To bring people together and learn, I run mini courses, breaking down SEO, GEO and AEO into smaller more understandable sections. This is not to make you do it, (I love it if you want to!), but will help you get ahead of the game. You will come away with a new mindset for making decisions on messaging, content and customer intent. It is more powerful than you think.

The mini course runs over 4 weeks, has a group class of 10 people, each module is 1 hour per week, and you will be given tasks to do in between sessions to learn as much as you choose, and can ask questions in the WhatsApp group if you get stuck.

I am runnning the courses online for now, as we have found this is an easier attendance and cuts down on travel time and saves the planet a little!

The next course is fully booked, but the next courses are:-

October 6th - 3 spaces left
November 10th - 5 spaces left
December 8th - 8 spaces left

If you want to join the course, please email me with your Name, business name, the best start date for you and the main reason you want to learn about SEO.

Course Goal

By the end of the 4 weeks, you will understand briefly how search has evolved, what you need to focus on for your business today, and how to make practical, long-term improvements across your website, content, and visibility — both locally and in AI-driven search.

What you will learn

Week 1 SEO foundations — cutting through the noise
Week 2 GEO & AEO — how to be found locally and preparing for AI search
Week 3 Content - writing strategically and how to be authoratitive.
Week 4 Strategy & action — putting it all together and planning for the future

Course details

  • 4 week course

  • 1 hour per week

  • Cost 175euros + IVA (Payment in full 2 weeks before the course, invoiced from the UK)

  • Mini handbook to take away